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Monday, January 28, 2013

Bruce Nussbaum Writes About Creative Intelligence



Bruce Nussbaum

 Creative Intelligence
Having only recently declared the death of design thinking, author and educator Bruce Nussbaum is soon to release a new book entitled, Creative Intelligence.  The book focuses on developing 'CQ' and applying it to real-world problems.  
Author Bruce Nussbaum blogs, tweets, and writes on innovation, design thinking, and creativity. The former assistant managing editor for Business Week, he is Professor of Innovation and Design at Parsons The New School of Design.

Nussbaum is also the founder of the Innovation & Design online channel; founder of IN: Inside Innovation, a quarterly innovation supplement; and author of the forthcoming book, Creative Intelligence: Harnessing the Power to Create, Connect, and Inspire, which will be available next month.

A year-and-a-half ago, Nussbaum famously declared that design thinking was dead.  Now with  Creative Intelligence, he explores a new form of cultural literacy and a method for driving innovation and sparking start-up capitalism.

According to Nussbaum, the world is quickly changing in ways we find hard to comprehend. Conventional methods of dealing with problems have become outmoded. To be successful, one can't just be good; one must also be a creator, a maker, and a doer.



In Creative Intelligence, Nussbaum charts the making of a new literacy—Creative Intelligence, or CQ. From corporate CEOs trying to parse the confusing matrix of global business to K–12 teachers attempting to reach bored kids in classrooms, Nussbaum shows how CQ can become a powerful method for devising solutions and a practical antidote to uncertainty and complexity. It's a skill set that explorers have tacitly used for eons but that is explicitly revealing its secrets to us only now.

Nussbaum investigates how people, organizations, and nations are learning to be more creative, and the ways in which those groups are enhancing their CQ. He offers five new creative competencies—Knowledge Mining, Framing, Playing, Making, and Pivoting—to help individuals and organizations learn to create routinely and well.

Smart and eye-opening, Creative Intelligence helps boost creative capacity and inspires us to connect our creative output with a new type of economic system called Indie Capitalism, where creativity is the source of economic value; entrepreneurs drive growth; and social networks are the building blocks of the economy.


SOURCE  Creative Intelligence, The Book

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